Countdown to 2021 CBIIC:

Kevin TSUI

Chief Representative of North China & East China, British Columbia International Trade & Investment Office

Kevin Tsui has lived and worked consecutively in Beijing, China, for over 17 years since the early 1990s. He is currently serving as Managing Director for the British Columbia’s Trade and Investment representative offices in Beijing and Shanghai. Kevin facilitates bilateral commercial, institutional, trade and investment relations between British Columbia and stakeholders from North and East China. 


Prior to this role, Kevin was Managing Director, China, for the Canada China Business Council (CCBC) where he managed a network of up to 8 representative offices across China, promoted Sino-Canadian trade relations and advised Canadian corporate members on their China market entry and business development strategies. 


Before moving his family to Beijing in 2003, Kevin was based in Vancouver where he worked in the enterprise software and online marketing/advertising industries as a business development and sales professional. During his years in Beijing, Kevin also facilitated the establishment and subsequent angel financing for a Swiss information access and retrieval software company.


Born in Paris, France, and raised and educated in Montreal, Canada where he obtained his Bachelor of Commerce from McGill University, Kevin is fluent in Mandarin, Cantonese, French and English.